Timeline Updates

While the blog and other elements have been very quiet of late, we do apologize for this, it does not mean we have been idle. In fact it is the opposite with so much in the works we have had to set deadlines for projects and new launches before time really ran away and we lost track of what is being done.

Some of the domains we own are now due for renewal and we are using that as the baseline for soft launching websites and taking down some of the older work to make things as clean as possible.

With a wedding under our belt, in what will be a two-part package, there is some really beautiful images coming from that which will showcase our creative director and founder working as well as our beautiful bride.

Lost Creatives is going to be changed dramatically as well with new galleries being worked out to match the upcoming Lost Project Media site that will be the home of our video and print work, a mix of editorial and commercial campaigns, more on this later.

James will be launching a fresh new site which as a makeup artist he wanted to be a whole set of new work all tailored to the lost identity and brand and completely different from his previous site with a focus on the commercial.

In the next week we will be doing a very interesting set of blogs piece about indie brands that popped up on our radar and will be playing a part in the working kit of our house artist. Both of which are interesting and will offer very different perspectives on a makeup kit as well as product usage and placement.

With an end goal of updating not just the websites but our other networking sites such as Vshowcards, by August we will be well on our way to the whole new look and entirely different brand identity than when we started and it is truly exciting to see how things have developed from where we began.

Talking Acting and The Vshowcards Site With Alex Reece

We are incredibly proud to be able to talk to some of the leading talents in the UK about their careers and plans, with a CV that spans the world, and a down to earth attitude Alex Reece is not only an actor of note but the co-founder of vshowcards the newest talent spotlight site to hit the market and create a storm.

As an actor you have had a varied career, can you start by telling us about yourself and the work you have done?

“I’m an adventurer at heart. I love new experiences and extreme ones too. I’ve traveled and lived on different continents and learned languages and studied martial arts and cultures as diverse as Capoeira in Brazil and Kalari Payatttu in India.”

I’ve lived in the mountains in Spain where I scratched a living working for the local farmers and builders. Acting is an extension of that. It’s a way of going to new places, from a perceptual point of view… investigating new characters and immersing myself in different stories. It’s a great adventure.

What has been the highlight so far of your career and is there a dream role you would like to take on?

There have been several huge highlights… getting flown to Canada to do a great role as a Hindi speaking English spy ( I’ve been learning Hindi since doing a huge movie Sajjan Singh Rangroot with Punjabi superstar Diljit Dosanjh) and working with Daniel Craig on the Heineken Skyfall Commercial and getting cast as the lead villain in Danny Patrick’s latest movie ‘The Aryan Papers’ - Danny won the Cannes Film Festival Best Director for Independent film in 2021 and to be working with is just huge.

What advice would you offer to a new or aspiring actor?

Get proactive. Don’t wait for the jobs to come to you. Keep at it, the craft, the marketing, the networking. A powerfully positive mental attitude is your best asset. And get a vShowcard. It’s the best way to put an actor’s professional information all in one link.

You are one of the founders of vshowcards, can you tell us a little more about the site and how it works?

The vShowcards site lets Actors put all of their information in one link. This saves the casting directors so much time. These days you need to have all your links in one place. A vshowcard is the next best thing to actually meeting people. Meeting people is the best way to connect and network, and the vShowcard is the best link to send to people so that they can see as much of you and your work all in one place.

To learn more about Alex Reece or to discuss booking see:

Alex Reece vshowcards.

Alex Reece Twitter.

Alex Reece Instagram.

Alex Reece Facebook.

Alex Reece Spotlight.

Alex Reece IMDB.

Talking Casting With Ray Whelan Actor and Talent Agent

In the first of a two-part look at the life of actors and talent agents, garnering some advice for aspiring actors and creative talent looking to be signed we talk to the talented Ray Whelan whose work as an actor has led him down the talent agent route with the T-ypo Agency giving him a unique insight into both sides of the business.

Can you tell us a little about your career and how you can be both a talent agent and actor?  

I grew up in Ireland from a very talented musical family, we were all in plays and musicals before I even went to drama school. After I graduated I moved to London. I have been working hard ever since. After moving into filming and creating my own work I also joined my agent Typo Artist Agency which I love. 

What have you learned in your capacity as a talent agent and actor that could benefit other actors? 

Casting directors are busy people, they have so many projects on the go, so when you send in your self-tape, make sure you label your name, project, and agent, you might lose out on the job if you haven’t done this. I also would say when you actually get a self-tape or audition you have already beaten hundreds of thousands of people to get there, you have to send it in or turn it up. I see too many people skip it or miss their deadline. You will miss your opportunity and even if you don’t land the role, casting directors remember people and usually re-use the acting agents again. It’s not just the actor’s reputation on the line it's also the talent agent’s reputation also.

What recommendations would you make to someone looking to get signed to an agency?

Good headshots are a must first. We look to see if they have a spotlight page and showreel, but we do sign people who are not on spotlight, so don’t be scared to not apply. Our new (T-ypo agency) website should be launched this week, we will have an option to upload your headshots and work and we can simply approve or not. Also, so many agent’s books are open, just keep looking and keep persisting, it’s the name of the game. 

Is there a dream role or project you would like to be involved in? 

As an actor any good role in a film or TV show is great. Later this year we are starting casting calls for a feature film called Ladies Day featuring a host of top actors and celebrities and we will be posting castings on spotlight and our social media.

To learn more about Ray Whelan and his work see:

Ray Whelan Spotlight.

Ray Whelan IMDB.

For further information or to talk to the team at The T-ypo Agency see:

The Typo Agency.

Motivational Changes

With so many changes happening in the world of cinema, our predictions are starting to look more and more like a reality as people move toward digital platforms and the rise of the Indie film scene as smaller companies step to the plate and create films and TV projects that are specific to the likes of Prime and Amazon in general and of course our own personal favorite HOD TV.

Part of this for us has been about rethinking the websites and the content, we have made some small steps in this and will be taking our creative director’s portfolio site fully offline for a few days to reorganize and rebrand to fit upcoming projects.

While this is happening we did pull out some images that for us are a marker of what we are aiming to showcase and have a very commercial leaning that suits our style and future plans. What we have also been doing is talking to other small companies via Twitter, where we have been making a push toward support for Indie film of all stripes and will be publishing interviews with some fantastic small companies who have been talking about their pre-production work for their projects and how they are working within the guidelines. taking time to talk to distributors about what is out there for us as a team.

Naturally, for us, we are going to be looking at web TV first and foremost and have looked into various festivals and options to promote with our ultimate plan being commercially driven.

The Micromania Catalogue is Live

While many have put their careers on temporary hold and are now focusing on marketing or planning for a new slate of projects, the team behind the Micromania Film Festival have taken steps to support indie film and have opened up their back catalog of work (all films under 5 minutes) through their Vimeo channel, giving talent a new home and a chance to be seen. Which is a huge plus and opens the door to new and exciting names in the industry. A technical route that is often overlooked there is something incredible about the short that film should be appreciated and valued, a story can be as simple as a single image and Micromania is a shining example of showcasing talent, giving a voice and a platform to films under 5 minutes and talent off the charts.

The doors are open for 2020 and submissions can be made through Filmfreeway allowing you to open new doors and get your films seen.

Building a story and creating a cohesive look in a small format can be a big challenge that does not get the same reverence in the global scheme so its important to support not just the films but the talent behind and The Lost Creatives are fully behind the Micromania Film Festival.

To learn more about the Micromania Film Festival or to submit your project see:

Micromania Film Festival Website.

Micromania Film Festival Film Freeway.

Micromania Film Festival Facebook.

Micromania Film Festival Twitter.

Micromania Film Festival Instagram.

Starting The Ball rolling

The last few months have been a creative dead end for many in the arts and now we are starting to see a relaxing of the rules and feel that we can open up a little more our core UK team has begun putting together small shoots and will continue building up a whole new portfolio including videos for an upcoming new site and as a part of the current slate of Lost Media work, all headed up by creative director JamesC. At the moment we do have a small amount of work that is being edited (inhouse) being prepped for submission to a very specific selection of magazines and we are looking closely at the options for creating our own logo and branding around the Lost Concept that will expand our reach further into the future.

Naturally, we are still working with our South Asian contacts especially Nepal Film Production who has been instrumental in the most recent changes to what we are doing and helping us with details like our web presence which we are extremely grateful for.

Keeping the flow of work going has been difficult but thanks to a combination of social media like Instagram, Facebook messenger and of course Whatsapp, we have been able to continue working and the Lost Project, in particular, has been really gathering attention and support thanks to our resources and contacts in New York at the Sarah Gargano Agency, who are a fantastically professional team to work with.

Overall, the ideas that we had to set up our own small studio and continue have been shelved instead we are going to focus our energies on a more mobile version of this with our main work being done on the computer anyway from the running of the various sites and social accounts we have to the editing work for our shoots it has become more about practicality as we think of ways to minimize our footprint and give us the freedom to travel, move quickly and of course provide a service.

Marketing and the Lost Concept

While we have been a little quiet over the last few days it has not stopped the work thanks in part to Facebook and Whatsapp we were able to continue meetings and even showcase some of our past work in line with our creative director and founder JamesC. The crux of much of this has been discussing marketing strategies. Many people are unaware of the pages and sites involved in our marketing just for the Lost Concept and our core team and we are now in a place where we feel that the sites and pages (in most cases) are sufficiently “liked” enough that we are collating all the backlog of work into a folio of work and with certain magazines offering open submissions of single images (we are going for exclusive but this is not a requirement for many digital magazines) and once the lockdowns are sufficiently lifted we do have plans to do a full marketing campaign with more work built around the Lost Boys and Lost Girls concept as outlined in the Lost Project blog.

Marketing is something we are really keen on and we do work with our partners in Nepal (the Nepal Film Production team), on campaigns and this will be revised again at the end of this month in line with changes to the market as it stands.

One of the main reasons we are looking at this now is we have time, the blogs are keeping us busy along with various other elements but like many in the creative fields, we really are keen to get back to our real work. The focus of our upcoming campaigns will start with the two lost sites and then the actual artists who are working on the creative side such as actor Raj Srivastava and of course JamesC.

JamesC Makeup artist and Creative Director

It has been just over a year since JamesC took down his website and took a break from the world of media and fashion, focusing his energies on the blogs and building up The Lost Concept (for which the team is extremely grateful) but we all decided that it was long overdue that he came back. With new commercial projects and plans in motion, we needed our creative director standing tall and being showcased.

We have been planning this for several months and carefully selected from his previous work for the new site, showcasing only the pieces we felt were the best illustration of his work creatively and offering a starting point to what will be a resurgence in the commercial aspect of his and our business.

The team is really excited about the prospects of this and with our Lost Photo and Video project being planned strategically (for further details or collaborations please email the team) with a series of editorial shoots, cover images and of course short films to start the ball rolling, it is gratifying to see his work back online and moving toward a goal again.

JamesC has been instrumental in all aspects of the Lost Project and Lost Creatives, making the calls and arranging the meetings so it’s truly a pleasure for us to be able to showcase the work.

Naturally, we will be taking steps toward an increased marketing strategy that will fit all aspects of the work of the Lost Concept and the Lost Team with JamesC leading the charge toward new and exciting areas.

To learn more about JamesC and his work see:

JamesC Website.

JamesC Instagram.

JamesC Facebook.

JamesC Linkedin.