Grand Finale Powders by Lord and Berry

Fresh from fashion week the team at Lord and Berry have been testing the Gran Finale loose powders are designed to be a multipurpose powder that will complete your look and offer a professional finish with minimal fuss.

A savvy powder, Gran Finale comes in three shades and makes a great minimalist addition to a working kit for people who want to keep the weight of a working kit down and for shows where there will be multiple skin tones and a restricted amount of space to lay out your makeup kit.

• TRANSLUCENT: it is a white-toned powder meant for just about every skin tone because it turns invisible when applied to the skin.

• BANANA: it is a yellow-toned powder which works its magic to offset any redness, illuminate the skin, neutralizes dark under-eye circles and set makeup – and the best part is that it works on any skin tone.

• JUST PEACH: it is a peach-toned powder designed to give brightness to a dull complexion, to neutralize blue tones and set makeup. It works on any skin tone.

A skin blurring powder which minimizes pores is a soft-focus finish and is universally suitable to work across mediums: film/TV, print, live event and special occasion thanks to the professionally driven team who test the products and produce makeup that suits not just the consumer but the professional needs of artists. *A pro discount is available click here for details.

To learn more about Lord and Berry and their range see:

Lord and Berry UK Website.

Lord and Berry UK Instagram.

Lord and Berry UK Twitter.

Lord and Berry UK Facebook.

Expanding our Horizons With The Lost Agency

There is a number of different ways to look at the word agency which is partly why we are using it. It can be referenced to a management service or the idea of self-agency which in psychological terms is taking control of your own life, both are apt in the case of the lost agency. We wanted to have some degree of management and self-rule over our work which is overall what the lost concept is and why we are now bringing in The Lost Agency as part of our business future.

We often talk about the changes that have become part and parcel of the industry (both good and bad) and how commercial makeup, in particular, has become something of a “lost art,” instead the salon/party style is taking over and newer artists are focusing on the more personal side of the industry leaving people who want to work on the more film and TV level or commercial media side lost in the mix which we found frustrating as did some of our actors.

Focusing on the in-house staff we will be managing a small number of people and business elements as part of the ongoing work of The Lost Concept building on the creative, artistic and media work we have already done taking things forward and bringing The Lost Vision to new levels.

At the forefront of this will be our creative director JamesC who will be heading up more of the media elements and being central to the staff requirements for upcoming work taking a stronger more managerial stance and running The Lost Agency whilst simultaneously developing editorials and project work such as TV shows and photographic work for the sites portfolio and marketing needs.

What this means for the future of The Lost Creatives is we will be posting on the blog requirements for crew and looking at offering training positions on our work and tackling larger-scale projects. One of which we are close to finalizing at the moment with some fantastic brands/designers supporting the concept giving us a chance to showcase the creative work of our team.

Later in the year and into 2021, we will also be looking to put forward bids to take a team to London for off-schedule events during fashion week:

“Our plans and any work within the confines of The Lost Agency and affiliated sites/companies will be subject to agreed terms and a code of conduct. “

Stay tuned for news and updates on The Lost Agency and more in our blog.

Product Placement and Behind The Scenes

While we have been slow in going public with much of what we are doing, we are always working. Not just on the blog aspect but other elements and it has really started paying off for us in terms of a photo project and 2 short films with other aspects still in negotiation or set to be discussed soon.

In terms of the photo project, it has been split into different elements and lengthy calls and meetings have been held over the actual content in terms of how it will be shot, managed and promoted across the varying networks we have open to us and this took us down the path of product placement (which we are working through already and have a provisional interest for the editorial side from a designer in London).

Our creative director JamesC, has found a series of deals and offers with his preferred format of online magazines that will give us tear sheets and covers that will be promoted across the board, with a view to utilizing our resources in the designer realm and with our other contacts across South Asia at a later date, allow us to shoot editorials and submit with a higher percentage chance of publication with some careful structuring and planning at the creative director level.

Brushwork cosmetics code JamesC 10% discount

Something we are going to push is the “behind the scenes” element, capturing the team at work, focusing on the creative aspect because our talks are taking us down the line of makeup with options and avenues that we are keen to pursue heavily.

In the coming months, we will open this to allow for smaller packages and individual project support giving placement in the behind the scenes, in the projects themselves (for film and TV) and looking closely at building our own magazine.

The Lost Concept has been building slowly and we are really proud of what we have achieved and will be showcasing this in more detail soon with a series of new sites and public projects.

*featured image example of product placement is for Brushwork Cosmetics (promo code JamesC 10% off).

Moonworkers Payroll, HR Management and Talent Sphere

When it comes to the financial side of being a freelancer or a company it can be difficult to keep track and ensure that your availability is visible to potential clients and requires a great deal of work which could be filtered to key areas of marketing, which is why the team behind Moonworkers came up with the new platform designed to streamline the process of corporate pay and freelance contracting. 

Built around a two-part process of a diary service and a financial platform for payment and invoicing which can be split into two key areas: 

Corporate: 

• Payroll accuracy: More easily pay workers accurately and on time with the continuous

  calculation of net pay.

• HR Management: Sign e-contracts, check right to work in the UK, enable auto-enrolment,

• approve worker's timesheets, that enable auto-generation of payslips/ invoices depending

• on the employment type.

• Talent acquisition and retention: Find, recruit and rate the best talent with an end-to-end

  talent management solution.

• Mitigate compliance risk: Moonworkers helps enable you to maintain compliance with HR requirements by automating and incorporating several legislative and regulatory requirements through flexible configuration options.

Freelancer/Talent: 

• Showcase your brand profile: Showcase your personal brand, easily link your social media profiles and self-rate your caliber.

• Get connected with trusted employers: You can easily check reviews and ratings of

• employers. You can also chat with the previous workers of employers to get feedback.

• Get paid on-time, every-time: Get job offers, negotiate and ensure getting paid on-time.

• Increase your take-home pay: We do not charge the companies any recruitment fees, hence your take-home pay increases.

• Manage all your documents in one place: You can track your timesheets, generate invoices and so on.

• payslips and access HMRC's statutory documents within the app.

The beauty of this is the simplicity and marketing potential that for those in the creative fields allows us to control our diary, advertise and handle potential clients from a central point.  Corporate clients can also use this to streamline their payroll, browse and book staff on a per requirement basis and offers a more open playing field with all levels and budgets catered to allowing employers to find the best candidates from a wide pool with minimal fuss.  

To learn more or to sign up for the service see:

Moonworkers Website.

Moonworkers Instagram.

Moonworkers Facebook.

Moonworkers LinkedIn.

Moonworkers Twitter.

MonsterFX Supplies

Founded in 2014, MonsterFX has become a staple of artists kits worldwide.  From its humble roots in a spare room to a respected and loved brand of character appliance suited to the film, TV and print market.  

Created inhouse and developed by UK artists, the brand has gone from being an intellectual exercise and Halloween sideline to a cottage industry with global reach that has seen the product range increase to the now 40+ prosthetics including classics such as “the mummy” to the more contemporary “zombie” with the most commonly required casualty sim pieces.  

A horror artist dream when working to a tight budget the team is happy to talk terms and will even create custom pieces and orders when required.  The inhouse sculptors all bring something unique to the table and have built a stellar reputation both for their work with MonsterFX and within the industry. 

From a professional artist whose work goes across various budgets and constraints, the scope and potential of the MonsterFX range is epic and offers a creative playground that will not only add dimension to film and TV projects but save cost without compromising on quality.  

With the constant changes and innovations in the market, the company is excelling in the character field and giving artists of all stripes access to the best possible products and materials making the work of a makeup artist a little simpler and creating happy productions with the depth of horror required to offer thrills, chills and on Halloween a dimension of fear that will be unrivaled at parties.

To learn more about the Monster FX range or to purchase see:

MonsterFX Website.

MonsterFX Facebook.

MonsterFX Instagram.

MonsterFX Youtube.

MonsterFX Twitter.

Creative Direction and Marketing Within The Lost Group

The Lost Concept has really taken off and we cannot be happier about the direction it is taking. With clients across various genres: beauty in particular, within the realms of film/TV (in South Asia) and fashion services (London) and a travel company making full use of tour services as an industry blog to name but a few of the services we have provided.

In the next few weeks, we will be fully implementing our marketing plans with editorial and short films (for festival entry) before we release our new and exciting next stage in our venture. As the founder and creative director, JamesC is really excited and has been front and center of all the upcoming changes and planning for the new websites, his own portfolio upgrade and of course the selection of the scripts.

A big thank you to all the people who have supported The Lost Project and The Lost Creatives and helped make it the success it has been so far and continues to be Naturally, we are going to keep working hard on this and have got so much more to come.

We, of course, owe special thanks to the following people and companies for their support and encouragement (as well as trust), who have been a part of the onward journey:

Nepal Film Production.

Pinnacle Expeditions.

House of iKons.

World Fashion Media News.

Lola Makeup.

Over the next few weeks and months, there is so much more planned and we will continue to grow the business within the parameters of commercial arts and media with a series of projects designed for the marketing of the team and our clients.

iKonic February Fashion Moments

From its launch in September 2014, The House of iKons has grown into a leader of the fashion world evolving above and beyond expectations with talents in design and crew coming to the forefront of fashion giving the elite a run for their money. The 2020 February show was no exception to this with a sense of style and panache, they have brought diversity to the world of fashion.

Developing the show was no easy task and it has all been overseen by the smart and talented Savita Kaye who has been front and center of the move to push the fashion business to new and exciting heights, a spectacle, yes, savvy, absolutely, it is without question a show but it is the behind the scenes elements that have really grabbed the attention of the mainstream, in particular, the new deal in place with China:

“The evening solo segment was in partnership with the UK-CHINA FASHION ARTS & CULTURE celebrating the beauty, culture, art, and fashion. With the media and press coverage on China at present due to the ‘coronavirus’, the CEO stated it was imperative that this segment is pushed to the forefront, highlighting that House of iKons does not discriminate and that there is only one race and that is the Human Race. Feedback from this segment was very positive, collections were graceful with a twist of both Chinese and western influences.”

Celebrity Sinitta/ Photo by Hicks Mestry

With a clear message that nothing will stop business and fashion wins, it is no surprise that The House of iKons team has become one of the top 6 respected fashion events worldwide and the media are loving it with this season’s show was also part of a USA reality TV show ‘Rising Fashion Show’ which will be aired on Amazon Prime, and this iKons show will be the grand season 2 opening. The reality TV show will also be returning to London in September’s fashion week with House of iKons highlighting not just the show but the build-up, drama just before the catwalk.

As they move forward to begin the planning of the (even bigger) September show it is with bated breath that we watch the exceptional growth of the company that has broken taboos (trans, nonbinary and gender-fluid models gracing the runway) whilst maintaining a dignity that rivals are clamoring to match and the celebrities are flocking to see.

To learn more about The House of iKons:

The House of iKons Website.

The House of iKons Facebook.

The House of iKons Instagram.

The House of iKons Twitter.

The House of iKons Youtube.

Professional Supplies With The Makeup Armoury

Founded in 2016 The Makeup Armoury has become a go-to for industry suppliers. From beauty to FX they are a community-style shop designed to support the professional working artists of the industry. Started by a veteran of the industry Jan Sewell, this has become a go-to supply station and all-round makeup hub.

With a wide range of products from across the beauty and FX spectrum, The Makeup Armoury is setting a new benchmark in professionalism with their dedicated team of working artists making the biggest difference to how the shop works, the team are able to answer questions and offer support which can easily be seen from the blog and the general tenor of the reviews and people being interviewed.

A savvy array of products such as the world-renowned Makeup forever and artist dream Viseart palettes, it is the set bags that have become their biggest sellers. As any artist will tell you, carting your kit onset is just not practical. A good set bag, which the working artists behind the brand have found, can make your job so much easier.

Standing out (for our creative director in particular) is the Marlene, with a detachable tissue pocket and dividers internally it is the perfect accompaniment to working on set for film, TV, editorial and more.

 “The makeup industry with all its effervescence and ingenuity can be relentless and ruthless – this is where we come in. We are your comrades. We are your tools. We are your Armoury.”

To learn more or to purchase from the Makeup Armoury store see:

The Makeup Armoury Website.

The Makeup Armoury Instagram.

The Makeup Armoury Twitter.

The Makeup Armoury Facebook.

Its All In The Details a tale of Two Beads

Styled by Amber Richards

One of the fun things about arranging shoots is talking to the other more remote members of the team about details such as bracelets and other jewelry, do we go custom or search charity shops for pretty and unique costume pieces? All of this had to be discussed at length along with different styles and possibilities for our upcoming cover shoots.

In all of the discussions which have covered a range of subjects from clothes to jewelry it has become something of a tale of two beads, with our shoots designed around more of an old school method of character creation:

• Hero/heroine with lighter color tones and softer touches to the clothing and accessories.

• Villian more about dark colors and textures.

Amber (Richards) our wardrobe stylist normally works on films and wanted to take this on as a challenge to her own skills and has been really good about creating/sourcing pieces from her own collection, all handmade by the lady herself, and is going to create some specific pieces that will be worn not just by the models but by creative director JamesC for the headshots to be featured on his new portfolio site.

Our first of the female-led shoots is based around a beautiful jacket and set consisting of a pastel green necklace, earrings and bracelet, a portrait shot, this will be submitted to a newer magazine with an amazing following on social media and an aesthetic we at The Lost team can fully get behind.

Alfa Italia Pro Styling Tools

LISCIO DETANGLING BRUSH

Within the hairdressing arena, Alfa Italia has become synonymous with style and grace, professional tools designed to work in a salon as easily as backstage at fashion week. Inspired by Italian style icons such as Sofia Lauren, Carla Bruni, and Monica Belluci whos beauty has become the benchmark for Italian style, they are always at the forefront of professional style the team research and development top tier products designed to work as hard as they look good.

Pushing new boundaries in the pro realms, it is common to see the Alfa Italia range used in demos of session styling and in the working kits of leading hair and beauty artists. *A backstage must they are amongst an elite range of brands that can make the claim of fashion week approved.

Standing tall in the market they have won numerous awards, noteworthy is the detangling brush which has become an icon for its looks and a staple for its practicality. When it comes to the prosumer we are finicky and want the best tools and kit with a touch of style. Another reason to take the plunge and become a part of the Alfia Italia family, the styling tools are solidly built to hold up to the rigors and needs of a professional hairdresser or makeup artist working in the market today.

Defining themselves in the market as pro-grade essential, Alfa Italia is the choice of professionals.

To learn more about the range or to purchase see:

Alfa Italia Website.

Alfa Italia Instagram.

Alfa Italia Facebook.