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Cleaning House

cleaning house

The new year has been flying in, with our favourite fashion week event The House of iKons February show now done and the September showcase organization underway, along with a host of new interviews lined up with filmmakers and artists, Lost Creatives has been cleaning house in between to tidy up not just the physical space we use but our online presence.

In terms of our websites we have cleaned up some of the FAQs and changed the layouts to give a more polished look and really focus in on what we want to do in the future, which in turn has opened up conversations with artists and filmmakers across the world who will be part of the ongoing dialogue of the blog.

JamesC, is returning to work as a makeup artist and the new site is ready to go from a design perspective with a very exciting set of projects lined up with Sons of Adonis men’s grooming line that will be a real focus of our future and become integral to the launch of additional elements to the business this year along with artist Stewart Nicol Soutar, whose abstract work will be integrated into editorials and still image work as part of our future designs, an homage to a stellar artist and friend.

What we wanted to do was ensure that all the t’s were crossed and i’s dotted and the work was done with brands and people that fitted with the ethos and plans of the Lost concept.

Conceptually we will release details of our plans and images (editorial and advertorial) that are to be managed by Lost Agency, an arm of the business that is being designed and deployed to support the marketing of the business and offer a higher level of control over how the work is promoted and put the spotlight on the key elements of work chosen.

With so much in the works, we are slow to update the site but that will be changing soon as we launch new sites, projects and additional lines to the Lost Concept. So stay tuned for more news.

The 2025 iKons February Showcase

As we move into 2025 it is time to talk about The House of iKons and their February show: the grand spectacle that has taken the fashion world by storm and created a multifaceted platform for the industry.

With the leadership of Savita Kaye and a stellar team of creatives, House of iKons has become The ticket to have for the fashion week calendar drawing talent from across the globe to this fashion spectacular that has earned a place in the top ten off schedule global fashion events and cemented their place in the calendar as a must see event.

Always innovating and advancing House of iKons is breaking boundaries with their catwalk show streamed live via Wiki Lounge and Lounges TV, bringing the digital realm and fashion together and opening doors to a wide spectrum of people and making fashion accessible and a cultural phenomena that cannot be stopped and as one of the Media Partners we are incredibly proud to be a part of such a huge movement that has changed the fashion landscape.

The event is Sponsored by: Made Up By Samuel & The Fashion Life Tour

Segment ONE 12.00pm

  • Grand Opening: MALONGWENA PRIDE BY DME 

  • Shaleena Nowbuth represented by The Fashion Life Tour

  • Norman M Acuba - represented by Estilo de Amor

  • CLC Couture

  • Estilo de Amor

  • Grand Opening: Ella B Designs

Segment Two Show: 3.00pm

  • Grand Opening: Don Cristobal 

  • Saima Chaudhury represented by The Fashion Life Tour

  • Adrianna Ostrowkska

  • The Fashion Life Tour

  • Little Camden

  • Savvi Kids represented by The Fashion Life Tour

  • Grand Finale: Lynette Couture London

Segment Three Show: 6.00pm

  • Grand Opening: Recep Demiray

  • Jacqueline Duenas by JD Events

  • Tiara Donyale represented by The Fashion Life Tour

  • Emily Sy 

  • Marjorie Renner of Renner Fashion House

  • The Fashion Life Tour

  • House of Magsarili

  • Made in Africa Brand

  • Grand Finale: THINK OCEAN

    To learn more about the show or to book tickets see:

    House of iKons Tickets.

    Instagram: @hoifashionweeklondon

    Face Book: HOI Fashion Week London

Source: https://www.eventbrite.co.uk/e/house-of-ik...

Business and Life

Although it may seem we have been neglecting things of late that is far from the truth. Business and life has continued all be it a little quieter due to changes within the family that have slowed down some of our more ambitious plans, we are still working hard and will be posting increased updates and launching our creative director JamesC’s website very soon having secured a new domain tailored to his working plans.

We are very much on top of the work we have and arranging some very important meetings that will lead to a series of collaborations within the film and commercial sphere and JamesC will be working closely with the Sons of Adonis line on ad campaigns with other new elements being discussed for the future of the brand, in the meantime we are working with JamesC on the ad campaign for the range and in particular the sample kit that we will be blogging about soon.

There is also a real push with artist Stewart Nicol Soutar on the commercial that will see our team and in particular JamesC, working on ad campaigns and additional merchandising projects that have been discussed for the new year.

In summary, there is so much more to the business that we are building slowly and this is giving JamesC in particular, a much needed boost after the last few months where the focus and energy has been inward rather than outward.

Stay tuned for further updates and news.

Talking Podcasts and Culture with Stelios Panagiotou

The world of YouTube podcasting offers an array of different opinions and personalities, we have been very lucky to be able to talk to Stelios Panagiotou about his tenure with The Podcast Of The Lotus Eaters and gain more insight into his background and passion for communication.

We are always interested in talking to people from all fields in the media. Can you introduce yourself and give us a little background on who you are and what you do?

My name is Stelios Panagiotou, I come from Greece, and I have a passion for communicating my ideas about politics and culture. My background is mainly academic. I have a degree in Business Administration and have successfully completed a PhD in Philosophy. After teaching Philosophy in academia for about 6 years, I decided it was time to enter public discussion without  the reservations that I would otherwise have. In December 2022, I made the final decision to make a career change and started working for the Lotus Eaters media company

Most people will recognize you from either X (Twitter) or your tenure with The Podcast of The Lotus Eaters as a social and political commentator. Can you give us a little more background on how you came to be part of that world and what you do as part of the podcast?

I found out about the Lotus Eaters from a friend who was working there. When I saw a job opportunity for a presenter being advertised on the website, I decided to apply for it. Soon after, I was hired. I am one of the regular hosts for our live podcast where we discuss all sorts of current affairs from a standpoint that is not adequately represented in mainstream media.

“We discuss -sometimes in a quasi-comedic manner- political events as well as events in the broader sphere of what is loosely described as ‘culture wars’. Furthermore, I ran Symposium, a weekly philosophy series which dealt mainly with subjects pertaining to ancient, ethical, and political philosophy.”

You have become something of a social and political commentator on social media as well as the podcast scene offering your own unique insights into the world and offering up comments about the UK and the wider social scene. How do you feel social media has shaped your view of the world and how would you describe yourself on that front?

Social media is a very broad category. Generally speaking, they exert an increasingly stronger influence on us and our way of thinking about the world. Such an influence is also augmented by the delegitimization of mainstream media in the eyes of the general public. More and more people find mainstream outlets to be untrustworthy and seek alternative sources of information. The more sources of information we get exposed to, the more informed our opinions will be. Nevertheless, at the end of the day, we should remember that whatever the media, we are still talking about the circulation of information. We need to remember that whatever the media we are using, we are still vulnerable to the danger of being led into an echo chamber where confirmation bias reigns supreme. As a commentator, I try to offer a classically liberal perspective on current affairs and unmask propaganda while avoiding sensationalism. I also use social media to connect directly with people from all over the world.

Is there any advice you would offer to someone entering into the field of podcasting as a presenter or as someone setting up their own channel that you wish you had known when you started?

Good advice depends on the specifics of one’s situation. I can only offer my view about some general points that can be interpreted and tailored to each person’s case, Find your main purpose; knowing why you do something makes the difference between those who persist through hard times and those who quit. 

  1. Do your research; everyone can speak but if you know what you are saying, you increase the chances of making a positive contribution and improve the prospects for continuous engagement with your content.

  2. Diversify your sources of information. Whatever the medium, the circulation of information does tend to create echo chambers. Despite this being somewhat natural, getting drawn into an echo chamber is harmful for your audience and yourself. Assert your independence.

  3. Cultivate mental fortitude. We cannot please everyone and trying to do so is a blow to our independence of character. Be prepared for many negative comments and learn to not care about them. Care about criticism only to the extent in which you can take constructive feedback from it. Ignore all the rest. The internet has no shortage of angry people who are unwilling to give any of us the benefit of the doubt. 

  4. Practice makes perfect. Do not think that you either have it or you don't. It is a habit that one must constantly cultivate. 

  5. Finally, just do it. Do not delay. Begin as soon as possible knowing full well that if you persist, the quality of your content will keep improving. 

  6. Be patient and persistent. 

What does the future hold for you in terms of your place in the podcast world? Will you continue or step more into politics and stand for election?

I am scheduled for more appearances on our live podcast. There are also some long-term plans that I am involved in that are not for me to announce yet. I am not planning on entering politics at the moment. I am planning on doing this for a long time. I am not impatient because I know full well that the kind of relationship I want to establish with my audience is one of trust which requires time.

To learn more about Stelios Panagiotou or follow his work see:

Stelios Panagiotou X (Twitter).

Stelios Panagiotou Symposium Podcast with The Lotus Eaters.

Source: https://www.lotuseaters.com/category/sympo...

A Slow Start To a New Year

Although it has been a slow start to the new year with the blog, that is not to say we are not busy working and there is some really interesting projects on the cards that will be internally built in conjunction with some of our clients.

Our creative director, JamesC, has been ill recently but able to coordinate calls and emails that will see him heading up ad campaigns and editorials in conjunction with Sons of Adonis skincare for men. A huge coup that we are incredibly proud of and will be using to add to our brand as the lost and build up other elements that Shakti Sood (Sons of Adonis founder) will be a major part of.

With concept and mood boards being built at the moment it is going to be fun to work with Sons of Adonis on these projects and a chance to mix the commercial with the artistic side of makeup for men.

Other meetings are being planned and naturally we will be releasing more information about our plans and showcasing the images we create.

Dark Forest: A Cinematic Short

Cinema started with the short film and it has been a long tradition of movie makers to take this process and work to create something fresh, a story that is strong enough to stand on its own and convey a message in a short amount of time, Nevis Studios is now stepping into that arena with their new crowdfund project: Dark Forest.

“In the gripping thriller "Dark Forest," Detectives Danny and Fiona pursue a serial killer terrorizing the Scottish highlands. The tension escalates as they close in on the elusive criminal and search for missing victim Anna Frey.”

With a creative vision that will open up doors to creativity as well as jobs, the team behind this crowd funder for Dark Forest, are looking at an expansive and long reaching movement of cinema.

Crowd funding is a common practice now and gives people the opportunity to be a part of the creation of cinema and the team behind Dark Forest are open to the challenges that this creates and see it as an investment in not just a film but in the process.

To learn more about the company or the project see:

Nevis Studios Website.

Nevis Studios Facebook.

Nevis Studios Instagram.

Dark Forest Campaign.

Source: https://www.indiegogo.com/projects/dark-fo...

Discussing Film with Kemal Yildirim

Expanding on our previous blogs with the team behind The Foreboding: Fractured, we talk to director, editor and DOP Kemal Yildirim about the films making.

You were a leading voice behind The Foreboding: Fractured as the director. Can you tell us a little more about the thought process behind the creation of this project?

When Alexander sent me the script I was immediately taken with the characters he created and how he captured that feeling of what comes next on our journeys into adulthood. I have always been a fan of horror and in particular ghost story and folklore genres. As Director and Cinematographer I wanted to create a sense of unease, that these characters who are on the cusp of adulthood are in danger. I also wanted to create a sense that the infamous woodland they enter has a life of its own and plays on their fears. I used the tropes from the folklore and supernatural genre to do this.

What challenges have you faced in the making of the project and how did you overcome them?

As with all films there will always be challenges. Our biggest challenge was how remote the location was and that it had no power outlets. So we had to rely on a generator to help aid our shoot. Our first generator blew up so that meant one of our night shoots was affected. The good old British weather was some of the worst I have seen with torrential rain and winds, but none of this stopped us. The thing I love about indie filmmaking is the tenacity and team spirit to get through stressful situations for the sake of the production, a singular goal of getting the film over the line and to see the vision through.

Now that the project is complete and you have started the PR and marketing what is next for you as a creative that you can share?

There are always more projects in the pipeline, I am lucky as I have a good career as a cinematographer as well so I am working with some really exciting filmmakers from the indie scene. I am also developing some really interesting scripts ready to launch into production when the timing is right.

Is there any advice you can offer to people starting out or creating their own film?

My advice is simple, the times we are in right now is a great time to be a filmmaker. Tech is more affordable and with so much talent behind and in front of the camera there really isn’t an excuse not to make your film. The script is key, have a solid script and build a team of like minded creatives to help bring that vision to life.

To learn more about the film see:

IMDB The Foreboding: Fractured.

Horror Scream Video Vault Interview.

Blazing Minds Interview.

Podcast Interview.

Introducing Screaming Unicorn Productions

In the current content hungry world we find ourselves talking to Screaming Unicorn Productions, based in Glasgow, and making films for the world, they have already garnered numerous festival accolades for their short horror films and quest to bring cinematic projects to a worldwide audience.

A close knit group, they welcome new faces and talents who join the team whose passion for films shines out in their grindhouse style of horror filmmaking and gives them something of a unique look that works well and keeps the content flowing as well as creating opportunities such as their latest project (crowdfunding is underway) Skelf a Christmas Horror, which judging by previous projects will be a critical success and garner the team more accolades to add to the growing list.

Open to the potential of collaboration, the Screaming Unicorn productions ethos is about community and learning with each project opening up the chance to expand on skills or add to your repertoire by being part of something new, a really clever way of building not just a network but making film accessible and something The Lost Creatives approves of.

From a purely artistic stance, horror offers the most potential for creativity and fun in film, making this a concept that works and opens up (creaking) doors to festival accolades and commercial sales with the digital download market.

To learn more about the company or to support their new project via their crowdfunding campaign see:

Skelf: A Christmas Horror Short Fundraiser.

Screaming Unicorn Productions Website.

Screaming Unicorn Productions YouTube.

Screaming Unicorn Productions Instagram.

Screaming Unicorn Productions Facebook.

Source: https://www.kickstarter.com/projects/screa...

Expanding on The Foreboding: Fractured

We are always happy to talk to filmmakers and actors who take the leap and create their own projects and The Foreboding: Fractured is one of those films that captured attention from the poster, and of course the various interviews we are lucky to be able to speak to Alexander who was part of the trio behind the creation of the film.

You were a major part of the creation of The Foreboding: Fractured as both the  writer & of course the final film production, what was the thinking behind this  horror project?  

I suppose it would depend on what stage we are talking about. At the very beginning the  main focus was how we could make a teen horror flick without it being cliché or exactly  the same as the others. Then hearing the timeframe we had made me have one thought  “Let’s do it.” If we’re talking two weeks in then I was more thinking about the SAG AFTRA strike & whether continuing the film was a good idea since the strike was  something I supported. The answer became keep the film going due to the fact we don’t  have a big corporation behind us, it was myself, Peter & Kemal with a very dedicated  team. Honestly there were so many thoughts that went through my head throughout the  course of the project. Some were purely down to the script & the story, the others came  down to my acting. 

As a writer & creator, which part of the process do you feel you most enjoy? In  front of the camera? Behind the camera? Writing the stories? Or a combination of  these?  

I mean first & foremost I’m an actor, so playing Connor was something I really enjoyed &  also quite unexpected. In front of the camera it was a joy being able to work alongside  Eve Kathryn Oliver & Olivia Bennett. Obviously there’s Peter as well but I feel like that’s  kind of a given. Myself & Peter have been wanting to act alongside one another for a  while so finally being able to do it was brilliant. It just felt right. I loved coming up with  the stories, the characters & how the world intertwines with all of it. Having Kemal come  on & really embracing the world that the story is set in made the project that much  easier & he had such an amazing understanding of it. It got to the point where even  though I created this world, it felt like Kemal & Peter had a far better understanding of it  than I did in the end. I feel like they definitely know all my little tricks now. 

You & the team are currently working on PR for your project including interviews  & festival planning. What do you feel will be the next phase after this project & the  marketing?  

Well Myself, Kemal & Peter have been talking about the future of the world that’s been  created & if we were to return to it, how we’d go about it. We love this world, we love the  characters. We’ve spoken about making a feature however it is all up in the air. If the audience likes the film & wants to see what I would consider the true perspective, then chances are it’ll be made.  

What advice do you have for people who are starting out or looking to start their  own projects?  

I think the best advice I could possibly give is throw yourself into it. If you have an idea,  run with it as best as you can. You’ve got to be a little bit risky & you have to be okay  with the idea of not running through a wall but finding a way over it. On sets big & small  there are always issues, very very rarely is it smooth sailing & believe it or not that is  quite possibly the best part about it.

To learn more about the film see:

IMDB The Foreboding: Fractured.

Horror Scream Video Vault Interview.

Blazing Minds Interview.

Podcast Interview.





The Foreboding: Fractured

We are always impressed when people take risks and put together projects big or small to showcase their talents, The Foreboding: Fractured is just such a project and with the cast and crew currently doing the media rounds we will be talking in more detail with them soon but could not resist taking the opportunity to start that rolling with a featurette of our own on the film and a little preview set of images from the award winning film.

“Entering the woods for a simple camping trip, four university students find themselves hunted for reasons unknown. With their fates being intertwined in this place, how can they ever escape? Perspective is everything.”

With interviews already in motion, we were lucky to be able to get some of the images from the film and to be able to talk to Peter Tilley about his involvement and will be expanding on this soon in the meantime we suggest you check out their other interviews and IMDB to learn more about the film and to see the team talking about the project:

IMDB The Foreboding: Fractured.

Horror Scream Video Vault Interview.

Blazing Minds Interview.

Podcast Interview.